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	<title>Rich Hinchcliffe &#187; Illustration</title>
	<atom:link href="http://www.richardhinchcliffe.com/projects/illustration/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.richardhinchcliffe.com</link>
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		<title>Infographic: Inbound Marketing Funnel</title>
		<link>http://www.richardhinchcliffe.com/projects/infographic-inbound-marketing-funnel/</link>
		<comments>http://www.richardhinchcliffe.com/projects/infographic-inbound-marketing-funnel/#comments</comments>
		<pubDate>Fri, 20 Jan 2012 21:50:29 +0000</pubDate>
		<dc:creator>RichH</dc:creator>
				<category><![CDATA[Illustration]]></category>
		<category><![CDATA[Infographics]]></category>
		<category><![CDATA[Projects]]></category>
		<category><![CDATA[Visualisation]]></category>

		<guid isPermaLink="false">http://www.richardhinchcliffe.com/?p=1834</guid>
		<description><![CDATA[Did you know that Inbound Marketing could be so funnel shaped? Well, now you do.]]></description>
			<content:encoded><![CDATA[<div class="col-r">
<p>Another infographic I created for <a href="http://www.first10.co.uk/" rel="external"> First 10</a> to illustrate Inbound Marketing. Again it&#8217;s the folks at First 10 that came up with the idea and sketched it out, I just picked some nice colours and fonts then plastered them on top to make it look presentable.</p>
<p>I know I know, you thought you&#8217;d learnt everything there was to know about Inbound Marketing <a href="http://www.richardhinchcliffe.com/?p=1830">from that last diagram they came up with</a>. Well you were wrong &#8211; that one didn&#8217;t show you how funnel-shaped it could be did it.</p>
<p>I&#8217;m sure it can be other shapes too, pyramidal maybe, but I&#8217;m reliably informed it prefers to spend most of it&#8217;s time been an upside-down cone.</p>
<p>If you want to be scientific I beleive you&#8217;d say it&#8217;s natural state (if you saw some Inbound Marketing living in the wild for example) would be &#8216;inverted-coniform&#8217;, but I might have just made that up.</p>
</div>
<div class="col-l"><img title="Inbound Marketing Funnel infographic" src="http://www.richardhinchcliffe.com/wp/wp-content/uploads/2012/01/inbound-marketing-funnel-v1-800x1137.jpg" alt="A marketing funnel designed for First 10 and Smart Insights" /></div>
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		</item>
		<item>
		<title>Flow-chart Infographic: Inbound Marketing</title>
		<link>http://www.richardhinchcliffe.com/projects/flow-chart-infographic-inbound-marketing/</link>
		<comments>http://www.richardhinchcliffe.com/projects/flow-chart-infographic-inbound-marketing/#comments</comments>
		<pubDate>Fri, 20 Jan 2012 21:45:18 +0000</pubDate>
		<dc:creator>RichH</dc:creator>
				<category><![CDATA[Illustration]]></category>
		<category><![CDATA[Infographics]]></category>
		<category><![CDATA[Projects]]></category>
		<category><![CDATA[Visualisation]]></category>

		<guid isPermaLink="false">http://www.richardhinchcliffe.com/?p=1830</guid>
		<description><![CDATA[If you don't know everything you ever wanted to know about Inbound Marketing after looking at this flow-chart for 60 seconds, just quit and admire the colour pallete or something instead.]]></description>
			<content:encoded><![CDATA[<div class="col-r">
<p>A flow-chart infographic I created for <a href="http://www.first10.co.uk/" rel="external">First 10</a>. The idea for the diagram is 100% their work, the execution of it is where I got brought in.</p>
<p>If you don&#8217;t know everything you ever wanted to know about Inbound Marketing after looking at this flow-chart for 60 seconds, just give up and admire the colour pallete and the subtle use of texture or something instead. I do.</p>
<p>But if you find you find your intrest piqued and you&#8217;re aching to learn why the Google pac-man is eating a slice of Bing pie, check out the <a href="http://www.smartinsights.com/blog/">Smart Insights blog</a> where they&#8217;ll be using this diagram quite soon, I think.</p>
</div>
<div class="col-l"><img title="Inbound Marketing infographic" src="http://www.richardhinchcliffe.com/wp/wp-content/uploads/2012/01/inbound-marketing-v1-741x1280.jpg" alt="A marketing flow-chart designed for First 10 and Smart Insights" /></div>
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		<item>
		<title>Infographic: Marketing Growth Wheel</title>
		<link>http://www.richardhinchcliffe.com/projects/marketing-growth-wheel-infographic/</link>
		<comments>http://www.richardhinchcliffe.com/projects/marketing-growth-wheel-infographic/#comments</comments>
		<pubDate>Fri, 20 Jan 2012 21:38:03 +0000</pubDate>
		<dc:creator>RichH</dc:creator>
				<category><![CDATA[Illustration]]></category>
		<category><![CDATA[Infographics]]></category>
		<category><![CDATA[Projects]]></category>
		<category><![CDATA[Visualisation]]></category>

		<guid isPermaLink="false">http://www.richardhinchcliffe.com/?p=1823</guid>
		<description><![CDATA[I'm still not entirely sure what a Growth Wheel it is, but at least I now know what one looks like.]]></description>
			<content:encoded><![CDATA[<div class="col-r">
<p>One of a collection of marketing infographics I&#8217;ve been creating for <a href="http://www.first10.co.uk/" rel="external">First 10</a>. They&#8217;re the brains behind it and came up with the idea, I just took their idea and made it look good.</p>
<p>Before I was asked to do this I didn&#8217;t know the people of the world even needed a Marketing Growth Wheel, but apparantly they did. To be honest I&#8217;m still not entirely sure what it actually is, but at least I know what it looks like now &#8211; circular, colourful and covered in words like Tactics and Factbase, along with the lone acronym &#8220;KPI&#8217;s&#8221;, which I think stands for Kangaroo Pouch Inspector, but don&#8217;t quote me on that.</p>
<p>If you want to find out more about KPI&#8217;s , along with lots of info about on-line marketing, take a look at <a href="http://www.smartinsights.com/managing-digital-marketing/planning-budgeting/ask-better-questions-of-your-marketing/" rel="external">Dan&#8217;s post on the Smart Insights blog</a>, or check out the <a href="http://www.first10.co.uk" rel="external">First 10</a> website.</p>
</div>
<div class="col-l"><img title="Marketing Growth Wheel" src="http://www.richardhinchcliffe.com/wp/wp-content/uploads/2012/01/marketing-growth-wheel-v1-800x1074.jpg" alt="First 10 and Smart Insights growth wheel infographic" /></div>
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		<title>3D globe logo</title>
		<link>http://www.richardhinchcliffe.com/projects/3d-globe-logo/</link>
		<comments>http://www.richardhinchcliffe.com/projects/3d-globe-logo/#comments</comments>
		<pubDate>Thu, 07 Apr 2011 09:02:35 +0000</pubDate>
		<dc:creator>RichH</dc:creator>
				<category><![CDATA[3D]]></category>
		<category><![CDATA[Illustration]]></category>
		<category><![CDATA[Projects]]></category>
		<category><![CDATA[Visualisation]]></category>

		<guid isPermaLink="false">http://www.richardhinchcliffe.com/?p=1751</guid>
		<description><![CDATA[A miniature 3D world based on an existing logo shape, modelled and rendered in 3D Studio Max. Different areas of the globe (the stadium, the sky-scrapers) represent different areas of the business.]]></description>
			<content:encoded><![CDATA[<div class="col-r">
<p>Another recent project I&#8217;ve worked on with <a rel="external" href="http://www.andrewshillito.com">Andy Shillito</a>.</p>
<p><a rel="external" href="http://our-agency.co.uk/">Our Agency</a> came up with the concept of a 3D globe based on an existing logo shape, with different areas of the globe representing different aspects of the business.</p>
<p>They handed us a a concept sketch (see the image at the bottom of the page) and we were asked to bring it to life.</p>
</div>
<div class="col-l">
<p><img title="3D globe modelled and rendered in 3DS Max" src="http://www.richardhinchcliffe.com/wp/wp-content/uploads/2011/04/3D-globe-800x800.jpg" alt="3D Globe Logo" /></p>
<h2>Some close-ups&#8230;</h2>
<p><img title="Crop of the buildings on the 3D globe modelled in 3D Studio Max" src="http://www.richardhinchcliffe.com/wp/wp-content/uploads/2011/04/3D-globe-crop-01-800x800.jpg" alt="Detailed crop of the buildings on the 3D Globe Logo" /></p>
<p><img title="Crop of the 3D processing plant and car park on the 3D globe" src="http://www.richardhinchcliffe.com/wp/wp-content/uploads/2011/04/3D-globe-crop-02-800x800.jpg" alt="Detailed crop of the carpark and the silo on the 3D Globe Logo" /></p>
<p><img title="Another close-up crop of some of the detail on the 3D globe" src="http://www.richardhinchcliffe.com/wp/wp-content/uploads/2011/04/3D-globe-crop-04-800x617.jpg" alt="Detailed crop of the scaffolding low poly city and river on the globe Logo" /></p>
<h2>The client&#8217;s original concept sketch&#8230;</h2>
<p><img title="Original sketch provided by the client" src="http://www.richardhinchcliffe.com/wp/wp-content/uploads/2011/04/3D-globe-sketch.jpg" alt="Concept sketch given as a guideline" /></p>
</div>
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		<title>3D Interactive House Illustrations</title>
		<link>http://www.richardhinchcliffe.com/projects/3d-house-illustrations/</link>
		<comments>http://www.richardhinchcliffe.com/projects/3d-house-illustrations/#comments</comments>
		<pubDate>Sat, 02 Apr 2011 22:12:14 +0000</pubDate>
		<dc:creator>RichH</dc:creator>
				<category><![CDATA[3D]]></category>
		<category><![CDATA[Illustration]]></category>
		<category><![CDATA[Projects]]></category>
		<category><![CDATA[Visualisation]]></category>

		<guid isPermaLink="false">http://www.richardhinchcliffe.com/?p=1736</guid>
		<description><![CDATA[This is a recent project I've been working on alongside Andy Shillito - a 3D illustrated visual of a house and garden to be used in an interactive Flash game.]]></description>
			<content:encoded><![CDATA[<div class="col-r">
<p>This is a recent project I&#8217;ve been working on alongside <a rel="external" href="http://www.andrewshillito.com">Andy Shillito</a>.</p>
<p><a rel="external" href="http://www.digitalwelly.com/">Digital Welly</a> needed a complete 3D house and garden to use in an Flash game about energy saving. It was a fun project to work on because we were given free reign when it came to the look and feel of the house. We were told what items were needed as clickable hotspots in each room and that there needed to be an overall house view for navigating through the game, but then it was left to us to get on with it. The images I&#8217;ve shown are the ones I created &#8211; Andy worked on the bedroom and the bathroom.</p>
<p>For the most part the images you see are straight out of 3D Studio Max, but they&#8217;ve all been colour corrected in photoshop a little.</p>
</div>
<div class="col-l">
<p><img title="3D house illustration" src="http://www.richardhinchcliffe.com/wp/wp-content/uploads/2011/04/house-main-800x600.jpg" alt="A 3D illustration of a detached house" /></p>
<p><img title="3D illustrated kitchen" src="http://www.richardhinchcliffe.com/wp/wp-content/uploads/2011/04/house-kitchen-800x600.jpg" alt="A 3D illustration of a kitchen" /></p>
<p><img title="3D illustrated living room" src="http://www.richardhinchcliffe.com/wp/wp-content/uploads/2011/04/house-living-room-800x600.jpg" alt="A 3D illustration of a living room" /></p>
<p><img title="3D illustrated garden" src="http://www.richardhinchcliffe.com/wp/wp-content/uploads/2011/04/house-garden-800x600.jpg" alt="A 3D illustration of a garden" /></p>
<p><img title="3D illustrated loft" src="http://www.richardhinchcliffe.com/wp/wp-content/uploads/2011/04/house-loft-800x600.jpg" alt="A 3D illustration of an attic" /></p>
</div>
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		<item>
		<title>i-to-i website illustrations</title>
		<link>http://www.richardhinchcliffe.com/projects/i-to-i-web-design/</link>
		<comments>http://www.richardhinchcliffe.com/projects/i-to-i-web-design/#comments</comments>
		<pubDate>Thu, 29 Jan 2009 00:11:40 +0000</pubDate>
		<dc:creator>RichH</dc:creator>
				<category><![CDATA[Illustration]]></category>
		<category><![CDATA[Projects]]></category>

		<guid isPermaLink="false">http://www.tmrw.co.uk/?p=1028</guid>
		<description><![CDATA[As I previously mentioned I&#8217;ve been at i-to-i in Leeds for a while now, but my time there&#8217;s almost up[.....]]]></description>
			<content:encoded><![CDATA[<div class="group">
<div class="col-r">
<p>As I <a href="http://www.tmrw.co.uk/work/guilt-tripping/">previously mentioned</a> I&#8217;ve been at <a href="http://www.i-to-i.com">i-to-i</a> in Leeds for a while now, but my time there&#8217;s almost up so it seemed like a good time to show some of the stuff they&#8217;ve had me working on.</p>
<p>Most of the stuff pre-Christmas was all to do with <a href="http://www.i-to-i.com/campfire/">Campfire</a> (<em>which I&#8217;ve yet to sort out a load of screen grabs for</em>) but I also got the chance to do some nicely textured and illustrated headers for the latest phase of development their website&#8217;s going through&#8230;</p>
</div>
<p class="col-l"><img title="i-to-i illustration montage" src="http://www.richardhinchcliffe.com/wp/wp-content/uploads/2009/01/3235448448_f429d5ed1f_b1-800x828.jpg" alt="i-to-i illustration montage" /></p>
</div>
<hr />
<div class="group">
<p class="col-r">You can take a look at each one in more detail here&#8230;</p>
<div class="col-l">
<p><a href="http://www.richardhinchcliffe.com/wp/wp-content/uploads/2009/01/header-christmas-011.jpg"><img class="alignnone size-large wp-image-1294" title="header-christmas-01" src="http://www.richardhinchcliffe.com/wp/wp-content/uploads/2009/01/header-christmas-011-800x100.jpg" alt="" width="800" height="100" /></a></p>
<p><a href="http://www.richardhinchcliffe.com/wp/wp-content/uploads/2009/01/header-asia-011.jpg"><img class="alignnone size-large wp-image-1293" title="header-asia-01" src="http://www.richardhinchcliffe.com/wp/wp-content/uploads/2009/01/header-asia-011-800x108.jpg" alt="Asian inspired website graphic with a Panda" width="800" height="108" /></a></p>
<p><a href="http://www.richardhinchcliffe.com/wp/wp-content/uploads/2009/01/header-americas-011.jpg"><img class="alignnone size-large wp-image-1292" title="header-americas-01" src="http://www.richardhinchcliffe.com/wp/wp-content/uploads/2009/01/header-americas-011-800x108.jpg" alt="A hazy, atmospheric illustration of Angkor Wat" width="800" height="108" /></a></p>
<p><a href="http://www.richardhinchcliffe.com/wp/wp-content/uploads/2009/01/header-africa-011.jpg"><img class="alignnone size-large wp-image-1291" title="header-africa-01" src="http://www.richardhinchcliffe.com/wp/wp-content/uploads/2009/01/header-africa-011-800x108.jpg" alt="Cliche, but pretty looking, a giraffe silhouetted against a big African setting sun" width="800" height="108" /></a></p>
</div>
</div>
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		<title>Commuters</title>
		<link>http://www.richardhinchcliffe.com/projects/commuters/</link>
		<comments>http://www.richardhinchcliffe.com/projects/commuters/#comments</comments>
		<pubDate>Mon, 05 May 2008 21:52:07 +0000</pubDate>
		<dc:creator>RichH</dc:creator>
				<category><![CDATA[Illustration]]></category>
		<category><![CDATA[Just for Fun]]></category>
		<category><![CDATA[Projects]]></category>

		<guid isPermaLink="false">http://www.tmrw.co.uk/2008/?p=143</guid>
		<description><![CDATA[Ever get the feeling that everyone’s staring at you when you get on that bus to work every morning? Well,[.....]]]></description>
			<content:encoded><![CDATA[<p class="col-r">Ever get the feeling that everyone’s staring at you when you get on that bus to work every morning? Well, I did (before I shed the shackles of the day job and became a freelancer at least) and that’s what inspired this painting – commuters on the top deck, always curious to see who’s entering their domain.
</p>
<p class="col-l">
<img src="http://www.richardhinchcliffe.com/wp/wp-content/uploads/2008/05/3209823074_e7c1c72943_o-800x453.jpg" alt="Commuters" title="Commuters - a digital paining by Richard Hinchcliffe"></p>
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		<title>No Time to Stand</title>
		<link>http://www.richardhinchcliffe.com/projects/no-time-to-stand/</link>
		<comments>http://www.richardhinchcliffe.com/projects/no-time-to-stand/#comments</comments>
		<pubDate>Sun, 05 Aug 2007 21:46:11 +0000</pubDate>
		<dc:creator>RichH</dc:creator>
				<category><![CDATA[Illustration]]></category>
		<category><![CDATA[Just for Fun]]></category>
		<category><![CDATA[Projects]]></category>

		<guid isPermaLink="false">http://www.tmrw.co.uk/2008/?p=141</guid>
		<description><![CDATA[A digital painting created in Photoshop and Painter. It started as a little test, playing around with a budget Wacom[.....]]]></description>
			<content:encoded><![CDATA[<p class="col-r">A <strong>digital painting</strong> created in Photoshop and Painter. It started as a little test, playing around with a budget Wacom Volito 2 tablet. And just in case you&#8217;re wondering, the <a href="http://www.englishverse.com/poems/leisure" target="_blank">extract of the poem</a> on it is by a dead Welsh poet called <a href="http://www.englishverse.com/poems/leisure" target="_blank">W. H. Davies</a>. My wife liked the poem &#8211; the painting was a gift to her </p>
<p class="col-l"><a href="http://www.richardhinchcliffe.com/wp/wp-content/uploads/2007/08/3209837680_3426fef370_o.jpg"><img src="http://www.richardhinchcliffe.com/wp/wp-content/uploads/2007/08/3209837680_3426fef370_o-800x449.jpg" alt="No Time To Stand by Richard Hinchcliffe" title="Digital Painting - No Time To Stand" /></a></p>
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		<title>Older illustrations</title>
		<link>http://www.richardhinchcliffe.com/projects/older-illustrations/</link>
		<comments>http://www.richardhinchcliffe.com/projects/older-illustrations/#comments</comments>
		<pubDate>Tue, 05 Aug 2003 21:57:18 +0000</pubDate>
		<dc:creator>RichH</dc:creator>
				<category><![CDATA[Illustration]]></category>
		<category><![CDATA[Just for Fun]]></category>
		<category><![CDATA[Projects]]></category>

		<guid isPermaLink="false">http://www.tmrw.co.uk/2008/?p=145</guid>
		<description><![CDATA[I did these 2D character years ago, way back in 2003 I think, when I seemed to have a lot[.....]]]></description>
			<content:encoded><![CDATA[<p class="col-r">I did these 2D character years ago, way back in 2003 I think, when I seemed to have a lot more spare time on my hands, but I still like them, hence them maintaining an appearance on my site. Drawn in pencil, scanned, traced then coloured in Photoshop. </p>
<div class="col-l">
<p><img src="http://www.richardhinchcliffe.com/wp/wp-content/uploads/2003/08/landlord_01.jpg" alt="The Landlord - a really old illustration I did back in 2003" title="The Landlord" /></p>
<p><img src="http://www.richardhinchcliffe.com/wp/wp-content/uploads/2003/08/border_01-800x631.jpg" alt="Border Patrol - a really old illustration I did back in 2003" title="Border Patrol" /></p>
</div>
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