A short 3D motion graphics piece I did for Brass in Leeds – 13 seconds of video that needed to bring to life some existing design elements from an offline marketing campaign.
The initial unravelling of the text was done in After Effects using masks and animated strokes, then the 3D ribbon animations were created and rendered in 3DSMax with the path deform modifier, and a good old bit of trial-and-error.
Still shots from the animation…
